A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis.

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A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is a great starting point to performing a strategic assessment for a company. For this discussion, select any firm and describe at least two strengths/weaknesses and opportunities/threats. Based on your analysis, generate at least one possible strategic action to reduce risk, and at least one possible strategic action to capitalize on possibilities.

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