Expanding international business hypothesis

Your company is considering expanding its international business to one of the following countries: Brazil, Russia, India, China, South Africa, Chile, Morocco, or Turkey. You are tasked with performing a detailed cultural analysis OR economic analysis (not both) of one of those countries to help in selecting the country to enter. Provide a short profile of your company (you may use the name of an existing company you are familiar with or create your own company), and identify the consumer product you wish to market in the country you have selected.

Your analysis will essentially cover all topics in the guideline for your analysis. Your report should be in Microsoft Word, about 15 double-spaced pages—use headings and subheadings provided in the guideline, and 10 pt Times New Roman font. The report has to be clear, concise, logical, and consistent with the rules of Standard English. Points will be deducted for poor grammar, punctuation, spelling, and syntax.

Your grade for the analysis will be divided between 90% for content (critical analysis, quality, and variety of information sources) and 10% for organization. Organization refers to readability, flow, logic, and writing mechanics of the report. It is important to use theory and concepts from your readings and class lectures to frame the information you present.

Guidelines attached. Powerpoint from class also attached.

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