Global Expansion of a US Based Business

Purpose of Assignment

The purpose of the assignment is for the student to review the market and understand the strategies that are employed by a US based business expanding globally.

Assignment Steps

Resources: Microsoft® Word and Microsoft® PowerPoint®

Continue with the current US based business that you selected in Week 1.

Create a 10- to 15-slide Microsoft® PowerPoint® presentation, with detailed speaker’s notes including:

  • Discuss the impact the global market has on the current business environment.
  • Explain the different economic forces impacting business in the global market.
  • Review the different strategies that can be used when expanding globally.
  • Review what strategy your chosen company should utilize to expand globally and how that strategy would be employed.

Cite at least two references, at least one of which must come from the University Library.

Format your paper consistent with APA guidelines.

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