Lulumon Athletica

Read through the Lululemon Athletica case studyon pages C-73 through C-90 of your text. Review the items below that relate to the case study.

  1. Lululemon’s CEO Chip Wilson’s Apology Called Worst Ever
  2. Exclusive Interview with Lululemon Founder Chip Wilson
  3. Sherman, L. (2016, January 25). The rise, stumble and future of Lululemon. Retrieved from

After you complete the reading and watch the videos, develop responses to each of the following questions.

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