# This is a BCG Portfolio Matrix depicting the SBUs of XYZ, Inc. (a) Complete the matrix (quadrants classification and dimensions of the matrix).

This is a BCG Portfolio Matrix depicting the SBUs of XYZ, Inc.

(a) Complete the matrix (quadrants classification and dimensions of the matrix).

(b) Comment on the current portfolio of strategic business units.

(c) Develop strategies for the management of XYZ, Inc. to adopt (one strategy for

each quadrant).

(d) What overall strategy would you suggest to the company?

(e) Is there any relationship(s) between the Portfolio Matrix and the Product Life

Cycle concept? How?

(f) What is the difference between this matrix and GE/McKinsey matrix.