Writing/ Assessing Business Model of a Tourism Industry Association

Your paper should be 4-7 pages. Please use 1.5 spacing with concise headers. Appropriate business style, format and language are expected.

Please use the A.P.A. (American Psychological Association) as the standard referencing style. If you have any doubts, please ask questions.

More detailed instructions for the assignment follow.

1. Conduct a comprehensive analysis of the Belize Tourism IndustryAssociation (BTIA) in order to assess its current organizational health and determine key risks and opportunities for its long-term sustainability. Background research should take a critical look at the following areas:

  • Mandate
  • Governance
  • Organizational structure
  • Value proposition
  • Programs
  • Business model

2. Present main findings, and identify strengths and priority issues that can impact the organization’s long-term sustainability.

3. Craft creative recommendations for enhancing BTIA’s effectiveness in the areas outlined above including outreach and engagement of members in order to ensure its continued relevance and long-term self-sustainability.

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