Discussion topic………………………………………………………….Competing Against Bling
Please read the attachment and answer the following questions:
- You are Wei Song –how do you characterize the problems you face in the Chinese fashion watch-
- What are your most feasible alternatives?Why?
- What actions should Rochat & Schmidt, the Swiss outfit of luxury timepieces, take?
- What is your Roadmap/Action Plan for the Company?
- How should they measure their success?
market?
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