Assignment: Communication Portfolio – Business E-Mail

Bob Frost, CEO of Anthony’s Orchard, will be making a presentation to a number of international investors and managers via web conference. He has asked the members of his executive team to draft an e-mail providing him with tools, tips, and resources to ensure an effective meeting.

 

To prepare for this Assignment:

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Review this week’s Learning Resources, especially:

 

To complete the Communication Portfolio Assignment, 

 

Compose a cohesive document that addresses the following:

  • Provide a brief description of what it means to embrace diversity in the context of conducting business across cultures.
    • Describe cultural dimensions related to communication practices.
    • Describe practices that establish trust in a virtual environment.
    • How might the CEO engage members of an individualist culture in a virtual environment? Collectivist?
  • Provide an evaluation of various collaborative tools the CEO can use for his meeting.
    • Discuss some of the logistics involved in planning a virtual meeting.
    • What types of other technology tools are available to help ensure a successful meeting?
  • How can the CEO apply effective leadership strategies to manage the meeting?
  • 2–3 pages in length
  • APA citing

 

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